So in discussing new video poker, IGT likes to include both brand-new games and games that are just getting a foothold in casinos. Instead, they’re integrated into casinos bit by bit, developing a following before become standard parts of the casino mix.

Video poker games don’t often become instant hits, commanding attention overnight like the most popular new slots.

are IGT games, and fresh takes on video poker nearly all come from IGT. More than 95 percent of the video poker machines in the U.S. IGT is so dominant in video poker that competitors have mostly stepped aside. market leader, IGT super-sized in 2014 with its merger into Italian giant GTECH. IGT was founded on video poker, though today it’s a colossus as a slot maker as well as providing electronic table games, marketing systems, analytics and more. Nearly all of that innovation comes from International Game Technology. Most of the innovation in video poker comes in systems that use long-established video poker games as a base, then layers on fresh takes on bonuses and multipliers. Unlike slot players, who are eager to try out the latest spins on bonus fun, video poker players take some time to accept new games. They love their Double Double Bonus Poker, Bonus Poker Deluxe and other games that have been around for decades.